Live Video Cloud

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Live video acquisition and management.

Make.TV reinvents how broadcasters can discover, acquire, produce and distribute video content from anyone, anywhere. Easily mix in crowd-sourced, contributor-based and live social video feeds to increase reach and revenue.

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Featured customers

Learn how our customers discover, select and curate the best video feeds from unlimited sources, then route live and on-demand streams to their audiences.

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ESL distributes streams to multiple gaming platforms during IEM Katowice.

Challenges

  • Stream live games from Intel Extreme Masters (IEM) gaming conference, the longest running live e-sports gaming event. Started in 2006 by ESL, the competition features Counter-Strike, Global Offensive, Starcraft II and League of Legends.
  • Acquire live feeds from multiple cameras on different stages and distribute to multiple gaming platforms

Solution

  • distribute multiple feeds simultaneously to multiple gaming platforms including Twitch, Yahoo, Azubu and Snappy.TV
  • using the Make.TV Selector application, producers were able to switch between feeds and route feeds to selected gaming platforms
  • with the Make.TV Manager application, recorded content was made available for on-demand viewing of short post-production videos

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LinkedIn produces live stream of annual global sales meeting.

2016 LinkedIn annual sales conference

Challenges

  • Drive up sales meeting engagement with mobile video contribution from attendees
  • Make crowd-sourced content available to attendees during and after with compelling user playback experience

Solution

  • integrate with GoPro cameras and mobile phones running the Make.TV Streamtag app throughout the conference
  • using the Make.TV multi-view app, display all incoming streams large screen monitors to attendees
  • using the Make.TV Selector, producers were able to switch between feeds and route additional content to the live production team
  • with the Make.TV Manager, recorded content was made available for on-demand viewing of downloaded assets

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FOX Sports Brasil publishes live social video feeds at Rio 2016 Olympics

At the Rio 2016 Olympics in Brasil, Make.TV’s Live Video Cloud was selected to publish FOX Sports Brasil’s live mobile video feeds to social video networks.

Challenges

  • Integrate into existing on-location live broadcast infrastructure
  • Acquire feeds from mobile phones, mobile drones and Twitter Periscope
  • Make streams available for further potential use in linear broadcasts on TV and multiple Facebook and YouTube channels

Solution

Using Make.TV’s Live Video Cloud FOX Sports was able to:

  • Offer multiple live videos from various angles, locations and perspectives
  • Deliver live broadcasts on FOX Sports Brasil’s YouTube channel with a multi-angle player, allowing viewers to switch between the different feeds, and to multiple Facebook Live feeds and pages
  • Publish Make.TV feeds to FOX Sports Brasil’s Live Control Room for broadcast on FOX Sports Brasil TV channel and the website

Highlights

  • Make.TV’s Live Video Cloud was used to produce and broadcast live shows to Facebook Live, where both Brazilian and Chilean hosts commented on the games, results and reacted to viewers’ questions. Daily 30-40 minute shows reached nearly 100K viewers within minutes.
  • For the FOX Sports opening party, multiple mobile reporters were equipped with FOX GO, a white-labeled version of Make.TV’s Streamtag app to enable mobile user contributed video. The feeds were then routed to the Make.TV Selector application where they were monitored, curated and selected for output. Selected feeds were broadcast to the FOX Sports YouTube multi-angle event player.

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YouTube enables its audience to experience interactive viewing.

For the announcement of the "Life is Beautiful" Festival the make.tv Selector was used to acquire live feeds from mobile devices and stationary cameras and route them to multiple outputs to the Life is Beautiful channel on YouTube. This way the online audience could choose between four camera angles. In doing so, the stage at this location was covered by four stationary cameras, which were attached to hardware encoders and streams were sent into the Live Video Cloud. Additional streams of the crowd were provided through mobile contributors using the StreamTag App. After the event, the contributed footage of the show was downloaded from the make.tv Manager and used for the post-production video.

Advantages through make.tv

  • no expensive equipment
  • content acquisition through mobile devices and stationary cameras
  • enrichment of linear production with UGC
  • usage of media assets and archives for post-production
  • routing of four different live streams to YouTube Live

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What is the Make.TV Live Video Cloud?

With Live Video Cloud (LVC), acquire both user-generated and premium content contributed from smartphones, mobile pro cameras, encoders or even social video feeds. Monitor incoming live feeds, communicate with contributors, route and then monetize streams to broadcast, social or OTT.

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Cloud-based Live Video Workflow

Live Video Cloud (LVC) is designed to integrate seamlessly into your existing workflows or function as a standalone system. Learn more about how LVC can raise consumer experiences to a new level and extend your audience reach across broadcast, social networks or OTT.

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